Keyword labels
When Keyword Hero cannot name the search term behind a session, it puts a
label in the keywords field instead. The label says why. In the app, these
rows only appear with Show Not Provided switched on.
| Label | Meaning | What to do |
|---|---|---|
(not provided) |
Organic Google traffic Keyword Hero could not match to a keyword | Nothing, up to a point. See Match rate |
(not provided)_subdomain_add_searchconsole |
Traffic to a subdomain that has no Search Console property in your setup | Add the Search Console property for that subdomain |
(not provided)_bing |
Organic traffic from Bing, which Keyword Hero does not resolve | Nothing |
(not provided)_yahoo |
Organic traffic from Yahoo, which Keyword Hero does not resolve | Nothing |
(automatic matching) |
Google Ads traffic | Nothing. It is paid traffic, not organic |
(not set) |
Google Analytics recorded no value. This comes from your tracking, not from Keyword Hero, and was there before | Check your Google Analytics configuration |